Konica Minolta aims to contribute to a global community by creating ever greater value and excellence.

Website Revamp 2018

Brand Identity
Web UI Design
Web UX Design
Responsive Web Development
Wordpress Development

Digital presence and rebranding on website

Our task is to revamp Konica Minolta corporate website and promote it to various digital platforms and reach more target audience digitally.

 

The Assignment

  1. Introduce a new digital branding design
  2. Presenting various products & solutions to customers
  3. Attract potential customers with various media
  4. Collect website analytic & insights for future marketing campaign

 

User Interface Design

Konica Minolta is a technology-driven company hence the web design had to represent their company’s culture and vision. We are in charge of redesigning all of their existing design, from typography to icons and adapt it into the new website.

 

Content Management System

Page management

All of the pages are custom designs and the system has to allow its editors to create, edit and reorder the page with a simple drag and drop gesture.

Template selection

We have developed more than 15 templates for the client so that they are able to wholly manage it in the future; either by creating new page or editing existing pages.

Editing a page

Editing is easy with Wordpress! We have set up and customised the system to keep the editing flow as straightforward as possible.

Marketo Integration

Aside of WordPress development, we also custom built form module and integrate with Marketo API on all leads collection forms on the website.

Wrapping it up

Design
Our challenge was giving the brand a digital identity and also to make sure that the website looks contemporary.

Development
Aside from design, we also need to ensure website has good performance when browsing—especially when audiences are using mobile with cellular data.

Collected Analytic
We had implemented Google Analytics tracking into the website and it will collect page visits, button clicking and other user behaviour information on the go. Data definitely plays a big role on this website. We will make use of collected data and plan accurately for future campaigns with Konica Minolta

Scope of work

  • Strategy & Concept
  • Technology Strategy
  • Art Direction
  • User Interface Design
  • Prototyping
  • Frontend Development
  • Backend Development
  • Analytical Implementation
  • SEO on site optimization
  • Usability Testing
  • Security Testing

Related works

Online platform where you can rent and own gorgeous dresses & gowns for luxury occasions.

Online platform where you can rent and own gorgeous dresses & gowns for luxury occasions.


Read more »
Vote & Get Lucky – Chinese New Year Campaign

Vote & Get Lucky – Chinese New Year Campaign


Read more »
Digital Agency Handshake

Want a kickass digital presence?

Let’s talk. Now that you’ve heard about us, let’s hear about you.


Discuss with us now